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Nataliia Bakulina
https://orcid.org/0000-0003-1651-3022
PhD in Economics, Associate Professor, Department of Management, Public Administration and Personnel, Ternopil National Economic University
Ukraine
Volodymyr Falovych
https://orcid.org/0000-0002-5784-0233
Doctor of Economics, Associate Professor, Head of the Department of Industrial Marketing, Ternopil National Technical University named after Ivan Puliuy
Ukraine
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